TV and Home Entertainment

TV Buying Guide

Find the perfect Smart TV for your entertainment centre

A new TV is not only a sizeable investment; it's also the focal point of your home entertainment set-up. In choosing your perfect TV there are a number of factors to consider such as the size of screen you want, how high you need the picture resolution to be, and whether you'd like SMART functionality to connect with other devices or access services like Netflix. Read on…

Shop by Resolution

4K HDR Ultra HD

THE ULTIMATE 4K VIEWING EXPERIENCE

Right now, a 4K Ultra High Definition (UHD) resolution with High Dynamic Range (HDR) technology is as good as it gets in the home. The screen displays an incredible 3840 pixels by 2160 to provide stunning picture depth and vibrancy at incredible frame rates, plus with HDR you'll also get next generation colour accuracy and contrast ratio too. Basically, this means the most life-like picture and immersive viewing experience you're likely to witness any time soon.

SHOP 4K HDR TVsSHOP 4K OLED HDR TVsSHOP ALL TVs

4K Ultra HD

IMMERSE YOURSELF IN 4K CLARITY & COLOUR

A TV which can display 4K resolution, sometimes referred to as Ultra High Definition (UHD) or 2160p, provides 4x the picture quality of a Full-HD TV. So if you're looking to upgrade from a 1080p TV, get ready for superior image detail, clarity, incredible brightness and richer colours. Most 4K TVs are able to upscale any standard content so you'll absolutely notice the difference, plus streaming services such as Netflix are now streaming films and TV shows in a native 4k format.

SHOP 4K ULTRA HD TVsSHOP ALL TVs

Full HD 1080p

THE FULL-HD EXPERIENCE, FULLY PERFECTED

A Full-HD 1080p TV can display a maximum resolution of 1920 x 1080 pixels. Right now, this is probably the most common screen resolution to be found in the average lounge, and the most common standard of video output from content distributors like Sky TV and Netflix. As this screen technology is fully evolved and the production efficiencies are optimised, you'll find some truly spectacular deals are out there – which is why demand remains so high.

SHOP FULL HD LED TVsSHOP FULL HD SMART TVsSHOP ALL TVs

HD Ready 720p

THE ENTRY LEVEL HIGH DEFINITION OPTION

If you're looking for a smaller screen for a bedroom or playroom and you're on a budget, a HD-Ready 720p TV might be the right choice for you. The maximum resolution of 1280 x 720 pixels should be ample if connecting to older DVD players or HD equipment, plus many of the more recent 720p TVs have a Freeview HD Tuner built in. Any video transmission input which is above 720p will automatically be downscaled.

SHOP HD READY LED TVsSHOP HD READY SMART TVsSHOP ALL TVs

Shop by Featured Brand

Some interesting questions…

In a nutshell, the resolution dictates the quality and clarity of the picture your TV can display. The three main TV resolutions to look out for are 4K (or 2160p), 1080p and 720p. The larger this number is, the more pixels that can be displayed. More pixels mean better image detail and clarity, and a more impressive viewing experience.

For most people a SMART TV is generally one that can connect to a home network (either wirelessly or through an Ethernet cable) and access online content from the internet. SMART TV's usually have a menu which displays a range of apps, such as streaming services like Netflix and BBC iPlayer. Depending on the brand and model, SMART features may also include voice and gesture recognition technology, the ability to stream from your mobile phone, and more.

High Dynamic Range (HDR) is a technology featured in many new 4K TVs which delivers superior levels of colour depth, accuracy and contrast. In essence this means a jaw-dropping and almost life-like picture. In other words, it's the most immersive viewing experience possible in 4K. If you're a gamer, the Playstation 4 Pro and Xbox One X are also capable of providing a 4K HDR video signal.

OLED and LED are the two main types of screen technology available. On OLED (Organic Light Emitting Diode) displays, each pixel is also a light source so does not require any separate illumination or filters. Whereas an LED TV screen (or more accurately an LCD screen, backlit by LEDs) works by projecting white light through a filter using liquid crystals to create various colour. The main difference is that OLED TVs produce true black, superior colour uniformity and better contrast ratios (or a better image) - but they're expensive. Take a look at our OLED vs. LED comparison.

Measured in Hertz (Hz), the processing rate is basically the speed at which the TV is capable of processing an image change. The higher the processing rate, the smoother the frame to frame transition will be. This means that picture quality in motion will look more fluid and natural. Rates usually range from 60Hz upwards.

The main differences are picture definition, clarity and colour quality. 4K and Full-HD are just a way of expressing the maximum resolution of a display. The resolution dictates the number of pixels which can be displayed. The more pixels that can be displayed, the more impressive the image and viewing experience is. 4K delivers 3840 pixels x 2160 lines, whereas Full-HD runs at a lower 1920 pixels x 1080 lines. In a nutshell, a 4K TV displays a superior picture to a Full-HD TV.

This is the ratio between the brightest white and the darkest black a screen can produce. The higher the contrast ratio, the better the image depth and the more life-like the picture will look. Different screen technologies have different strengths and weaknesses. For example, an LED (LCD) screen can push slightly higher at the high brightness levels, but can't produce 'true black' at the lower brightness levels, like OLED technology can.

The standard measure for a TV screen is diagonally from corner to corner. The measurement applies to the screen display only, not any surround bezel. There are many guides online which suggest the optimum TV size for the distance you plan to sit away from screen (the rule of thumb is the further away you sit, the bigger the screen needs to be). Ultimately though, its down to personal perference, and how immersed you want to feel during your viewing experience.

Although 4K TV's can upscale lower resolution programmes, it's not the same as watching something made specifically in 4K. The good news is that native 4K content is quickly becoming more mainstream. You can now access 4K programming from streaming services like Netflix, Amazon Instant Video, Sky Q, iTunes and YouTube. In addition, you can connect an Ultra-HD Blu-ray, Playstation 4 Pro or XBOX ONE X and enjoy the full 4K content experience.

HDMI cables generally fit into either a High Speed or Standard Speed category. The HDMI cable type you need depends on the amount of visual & audio information your devices are capable of sending and receiving. In real terms, this usually means for devices capable of 1080p Full-HD video and upwards, use a High Speed HDMI cable. Try our HDMI finder for more help.